By Alexandra Fiallos, Associate, Digital Marketing and Gergő Kujbus, Senior Director of Product Management at Trax Retail. Trax Retail were finalists in the 'Best Use of AI in Retail and eCommerce' award at The 2025 AI Awards. The In-Store Data Gap Retail shelves are in constant motion. Product placements shift, promotions refresh, and inventory ebbs and flows by the hour. For consumer-packaged goods (CPG) brands and retailers, staying aligned with these rapid changes has long been one of retail’s toughest challenges. Traditional data collection methods such as manual audits have advanced the industry, but [...]