Scaling Social Commerce with Customer-Powered Content

by Kyle Wong, Co-Founder and President, Pixlee TurnTo, finalist of Best Content Management Innovation in a SaaS Product at SaaS Awards 2022 The modern shopper expects e-commerce experiences to mirror the social channels they’re drawn to. 52% of Gen Z consumers say social media is their top source of brand discovery, and for good reason. [...]

By |2022-09-13T08:41:35+00:00September 13th, 2022|Case Study, Industry Chatter, SaaS, Thought Leadership|

How BOPIS Technology is Giving Shoppers a Seamless Omnichannel Retail Experience

Offering customers the ability to buy online, pick up in-store became essential during the pandemic, and its technological sophistication continues to evolve - By Stacy Hamer, Vice President of Client Experiences, iQmetrix Of all the retail trends that became essential during the coronavirus pandemic, the Buy Online, Pick Up In-Store (BOPIS) customer journey is [...]

By |2021-12-16T11:10:22+00:00December 16th, 2021|Thought Leadership|

Underserved Catering Industry to Benefit from Emerging Industry-Specific Technology

 - By Rob Hill, CEO of FoodStorm, shortlisted in the Catering & Hospitality category of the 2021 SaaS Awards Now more than ever people around the world are relying on their local cafes, restaurants and grocery stores to safely serve and deliver their food needs. Additionally, this customer reliance is heavily focused on online ordering [...]

By |2021-10-12T13:40:50+00:00October 12th, 2021|Case Study|

Augmented Reality: How a Sunglasses Brand is Throwing Shade on Competitors

Case study: Vince Cacace, CEO of augmented-reality-for-ecommerce firm Vertebrae, tells the story behind sunglasses brand goodr -- and explains how they use the latest in smart AR technology to boost sales. When Stephen Lease was training for a marathon, he was ready to go -- carrying his waistband of water bottles, headphones, and metal sunglasses [...]

By |2020-10-22T15:02:39+00:00October 15th, 2020|Case Study|
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