What is a SaaS newcomer?

This award will be given to the best SaaS product to appear in the last 12 months. Products still in beta will be considered. Judges are looking for evidence of innovation and either positive reception or clear market demand.

To win the award for Best SaaS Newcomer, judges will be looking for evidence of innovation and positive reception in the market. Innovation may take many forms, from introducing new features or services to leveraging emerging technologies to solve unique business challenges.

Positive reception can also come in many forms, such as strong user reviews, media coverage, or endorsements from influential industry figures. Judges will be looking for evidence that the product has captured the attention and interest of users, businesses, and industry analysts.

Finally, judges will be looking for clear market demand for the product. This may be evidenced by a growing user base, strong revenue growth, or partnerships with other businesses that demonstrate the product’s value proposition.

Overall, a SaaS newcomer is a product that has recently entered the SaaS market and is looking to establish itself as a player in this highly competitive space. To win the award for Best SaaS Newcomer, a product must demonstrate:

  • Innovation
  • Positive reception
  • Clear market demand

Previous recognition for Best SaaS Newcomer

For a broader understanding of this SaaS Awards category, we have gathered examples from previous winners, finalists, and shortlistees which impressed the judging team with their saas products or solutions.

Winner of The SaaS Awards 2022 for the Best SaaS Newcomer

Quote From Lead Judge –  Annabelle Whittall 

Cortex platform provides a long-overdue engineering-focused solution. Their product has that extra edge by being innovative, unique, and thoughtful – just what we are looking for from the best newcomer of SaaS Awards!” 

Finalist of The SaaS Awards 2022 for the Best SaaS Newcomer

Bounce is a platform that helps businesses improve their website conversion rates by optimizing their landing pages.

Bounce has plans to expand its features and services in the future, including the introduction of new integrations and partnerships. The platform also has potential to expand into new markets beyond landing page optimization.

Winner of The SaaS Awards 2021 for the Best SaaS Newcomer

Quote From Lead Judge –  Annabelle Whittall 

“Making emotion into an object thing is no easy task, but one that this impressive SaaS Newcomer has excelled at. Perceptive analytics will alter digital marketing forever. We are excited to offer this award to RealEyes and look forward to seeing all that they achieve in the future.” 

Shortlistee of The SaaS Awards 2021 for the Best SaaS Newcomer

Commercial Submissions and Sircon for Carriers use cutting-edge technology to automate and streamline complex insurance workflows. The platforms offer features like smart forms, automated data validation, and real-time compliance monitoring.

Both products have been well-received by customers and industry experts.

A strong entry for the Best SaaS Newcomer category should include:

  1. A clear description of the product: Provide a clear and concise description of the SaaS product, highlighting its main features, benefits, and target market.
  2. Evidence of innovation: Explain how the product is innovative and what sets it apart from other SaaS products in the market. This could include the use of cutting-edge technologies, unique features, or a novel approach to solving a particular business challenge.
  3. Positive reception: Provide evidence of positive reception from users, industry experts, or the media. This could include positive reviews, media coverage, or awards and recognition.
  4. Market demand: Demonstrate clear market demand for the product by showcasing user growth, revenue growth, or strategic partnerships with other businesses.
  5. Future potential: Outline the product’s future potential for growth and expansion. This could include plans for new features or services, expansion into new markets, or strategic partnerships.
  6. Visuals and supporting materials: Use visuals such as screenshots, videos, and infographics to help showcase the product’s features and benefits. Supporting materials such as customer testimonials, case studies, or independent reviews can also help strengthen the entry.

By highlighting these key factors, a strong entry for the Best SaaS Newcomer category can demonstrate the value and potential of the product to judges and stand out from other competitors.

Why Enter The SaaS Awards?

The SaaS Awards is a program from The Cloud Awards. Since 2011, we’ve been helping organizations across the globe gain the recognition they deserve for market-leading innovation in the cloud computing and software sectors.

For a detailed breakdown of all the benefits you receive as an awards entrant as either a shortlistee, finalist or ultimate winner, please see our “Why Enter?” page. The many benefits are replicated across all international awards programs. If you have any questions about this category, please contact us.